The Good, the Bad, and the Ugly

The good is that Obama has gathered a sizable lead in the polls as we head down the home stretch. As we expectantly await the October Surprise, we begin to feel the perfidious specter of Hope that the lead is substantial enough to weather whatever comes next.

The bad? It could be anything from the McCain still being competitive after running an awful campaign and Palin being an absolute embarrassment to the media not handing these people their asses for being dishonest, inconsistent, and barely coherent. The latter is exemplified by the fact that in the famous satirization of Palin by Tina Fey, they use direct quotes from the transcripts. And as for the dishonesty, let us call it what it is: Sarah Palin and John McCain are liars. All politicians prevaricate, equivocate, or otherwise challenge or skirt the truth in ways that are unimaginable in everyday life. However, these two have managed drag political discourse into the mud by focusing on soundbites, deception, and innuendo.

This leads me to the ugly: the presidential campaign is about to shift from any semblance of issue driven discourse to personal attacks. Obama was ready for McCain to play the Ayers card with a short video demonstrating the relationships between McCain and Phil Gramm and Charles Keating. In turn, McCain is going to commit an act of ledgerdemain by representing Obama as "the Other." The necessary for preconditions for this narrative to function will be the public having the attention span of a gadfly and the persistance and ubiquitousness of doublethink. The Other that McCain is going represent Obama as is an angry black man who associates with terrorists; as an effete intellectual who is out of touch with middle America, which is actually how he is an uppity nigger; how he is a threat to your safety, which, in terms of him being a black man is mas o menos that his is going to steal your blonde girlfriend after carjacking you. Barack Obama is both a terrorist loving, angry, black Muslim man and a faggoty, prissy intellectual who, as Hillary Clinton said, will fold like a paper doll when attacked. Either way, he is a threat to your freedom and the safety of your women, cars, and VCRs. People do not care about Ayers or Rev. Wright or any of this other nonsense, what they care about is that all of these stories point to his Otherness, which leads back to his blackness. Now, this is where it gets really ugly: Obama cannot win the narrative by directly addressing the narrative of his Otherness. He cannot take a time out and discuss the metanarrative of race relations or how it is being leveraged against him, he cannot unpack or dismantle the individual claims w/r/t the implicit assumptions, and he cannot ignore them. I think (and I sincerely hope I am wrong) that his only viable tactic is to counterattack. He needs to relentlessly dismantle McCain's claims, exploit Palin's gaffes, and take apart the idea of the maverick. Finally, I think that he needs his surrogates to perform the bloodiest of the operations, which will entail painting McCain/Palin as racist, soulless liars. As much as possible, he needs to stay above the fray so as to not tarnish the ideas of hope and change that he has branded himself with. He needs to be seen and heard as much as possible so as to make it easier for the public to understand that he is not the Other, but instead a smooth talking liberal who wants what is best for this country. The next for weeks are going to get very ugly. We all need to be prepared.