Exhaustion

I posted before that I am pestered, harassed, hounded by the powers-that-be about the bar not turning a tidy profit in the first year. I don't need to proselytize about the failure rate for restaurants or small businesses in general. The fact that we have broken even in the first year is a success. Now, we are turning away people on the weekends. Business over the last couple of months has increased by something like 25%. Still, it's not making enough to bring cash into those particular powers. What money we do make gets rolled back into the coffers.

Before I talk about whatever their next step is going to be, indulge me a moment and play the world's smallest violin. There is no drinking culture in Tacoma. The Swiss, Top, and Magoo's kind of sum it up. And you know what, I'll throw places like Tempest in there as well. Get there first with the most. Drink until you're blind, don't be belligerent and they will keep serving you. It's not about what you're drinking, it's about getting it in you, getting fucked up. Here we come trying to change that. If you read this blog, then you know me and you know what we are trying to do. Slow down the process, bring people together, treat each other with respect, promote active, conscientious consumption as much as it is possible. Not to sound too much like a crazy lady, but if you do it right, then the money will take care of itself.

And now here we are. I believe I have done right. I have made compromises, but I sleep well at night (at least regarding how I run a business). I treat and pay my staff well, I preach great service and facilitating the guests experience, and I also promote continuous knowledge and professional growth.

And where here is that the powers-that-be are upset with how the business is run, specifically marketing. What they want is the bar the way it is but run and marketed like the Swiss or Jazzbones or the Westend. They want two-for-one specials, free peanuts and pretzels, and, I don't know, Bud Lite. What I do know they want is more signage. More lights outside. I think they want neon in the windows. They want it marketed like a nightclub or a pizza joint and run like a craft cocktail bar. Or maybe run like a nightclub or pizza joint, I don't know. I suspect all that they really care about is money.

That is so depressing.

If I only could make a deal with god...

Well, here I am again. Nine months ago I was given the keys to 1022 and I gave a long, drunken, rambling account of how that came to be. Now I sit here in the middle of the night ready to give another drunken, rambling account, but this time it's in the shadow of the gallows, so to speak.

To make 1022 happen, I pitched an idea to the owners. In addition to the idea, they asked about numbers. They were clear and articulate that they have invested enough in projects that only break even, that they are ready to make money. And, yes, they have money. Enough to invest in projects...

So, I was pretty sure the project could make money. A little bit, at least. I had crunched the numbers and I thought...What I thought was really pretty irrelevant. Let's look at some facts for a moment, just for review:
- I "ran" the Moo for almost a year, but I really didn't do more than negotiate personalities, make sure the doors opened (and closed) everyday, and placed liquor orders from pre-existing par sheets.
- I wrote recipes and collaborated on a menu or two.
- I was reliable, worked busy shifts, and built up a clientele.

What I really did was be a lead bartender. I didn't do a whole lot more than that. Not because I didn't want to, but because that's all that she gave me for whatever reason. I realistically probably wasn't ready for more than that.

Fast-forward a year or so and I'm standing in front of the owner's of the building and the soon-to-be owners of the 1022 space and I'm bluffing, shucking, and jiving. I'm never dishonest, but I speak with more confidence about everything than is justified; I'm barely a bartender having worked very little high volume and a bit of "craft," if that's what you call what we did at the Moo. I present the numbers from the slower months when the Moo was up-and-going and present them as what we can do. I'd thought I'd factored in the Great Recession with my operating costs, I didn't figure that less people would show up...So, obviously they were into it, they gave me keys and money and here we are.

And here we are. And where we are is that I've felt that shadow of me bluffing myself into a position that I never had any right to be in. I didn't know enough about booze or service or the logistics of running a business to be given the keys to a place. Looking back in it now, it seems laughable. At that point in January, I knew as much about renovating, construction, and the daily grind of running a bar as I knew about elephant proctology. I didn't know how to work a power tool when I agreed to remake the place, much less a number of tools. I didn't know how to manage people, labor (hours worked plus about 20% on top to the government), liquor costs, where to source product, how to deal with vendors, what to do when...You get the idea. I had no idea. The most prominent signifier that I had no idea was that I was clueless about the extent of my ignorance. If I knew then what I know now, I wouldn't have had the balls to bluff. I would've probably still tried (because I'm that kinda guy), but I would've shot my own dick off. It would have failed. Completely.

And now today I find myself staring down the barrel of that grand bluff to make 1022 happen. I told the owners that it could make money quickly. It hasn't. We break even every month. It's a bit disconcerting how close the numbers come. Since we've opened the bar has paid for itself and that's it. We cover operating costs and whatever arises, but no more. We paid for the patio, we pay for whatever, but at the end of the day, it breaks even. It's uncanny...and it's also not good enough. They, the owners, love the bar and are proud of it. They respect the work I've put in to make it happen. At the end of the day, they count beans and 1022 has none. This leaves me, after spending 7 months working an average of 60 hours a week, looking over my shoulder. Breaking even in a brutal economy in a fickle market isn't good enough, the bar needs to make money. If it doesn't, I think I'll either be lop-offed at the head or cut off at the knees. Either way it's an unfortunate truth that leaves me less invested than I was yesterday.

I feel like I should have a picture of my Bitburger and glass of Strega for this last disclosure, but right now I'm far too lazy and tired to get out my camera. Janice's death and Jared's (what do I call it? Devastating injury? Catastrophic? Accident?)...injury has me putting things in perspective. And let's do that for a moment. I designed and orchestrate a great bar. In any market, it's a pretty amazing bar. It does craft and it does homey, neighborhood flavor. It is both elegant and comfortable. It is something that I will be proud of for the rest of my life. And, at the end of the day, it's a bar in a working class neighborhood. We serve booze to people and make them feel good. We create a space where people can come together and in the best of all possible worlds they have a human moment. But, we also have over-service and drunk drivers as an occupational hazard – and for those keeping score, Jared was hit by a drunk driver.

And now I am digressing a fair bit, but I have to wonder about levers and fulcrums. Is this my best place to stand? Is this my best lever? Is this my best fulcrum? Is this the best application of the gifts and privilege afforded to me? To create a place where people come together where the outcome is intoxication and the occasional drunk driving? The occasional date rape? Not to be too melodramatic, but these are the realistic stakes that we work with every night.

I think I've answered my own questions.

DMFJ

So, we went and saw old DJ the other night. Since the only people who read this were there, I'll spare everyone the recap (nice sweater!) As always, that asshole inspires me. He inspires me against my better judgment, he inspires he against my rationale self. That floppy haired, D&D-playing, non-dresser somehow makes me want to quit my job and blow up a dam (of course, then I'd go live under a log somewhere and play with baby foxes (kits?), live in harmony with nature...until a hungry bear ate me.)

I read his work and it changed everything. Now, I didn't and don't buy it completely, but I buy enough that I keep listening, I keep reading. Once I read the latest, I think I will probably have read more words by him than any other author. He has a way of framing ideas that are both disputable and inspiring. Who cares if he is inconsistent in his numbers for rates of sexual assault against women? If his most conservative estimates are close, it's still far too many. Who cares if it's not "90%" of the fish in the ocean? Say, it's 60% and it's only the large fish. That's still too many. Say there's not dioxin in "every" woman's breast milk. One is far too many.

Let's talk about what we can do. We can go and blow up dams(for shits and giggles - more shits that giggles, btw - google "number of dams in us"), take down cell phone towers, or lop off the heads of CEOs. The unfortunate thing is that this isn't The Monkey Wrench Gang and that they will kill or imprison us. We lose. One dam blown up, one dead white guy, one stupid cell phone tower down and that's it. They rebuild the dam; like the hydra, another CEO pops up in its place. We cannot win. Whether it means "getting there first with the most...," or "in war, they will kill some of us; but we will destroy all of them," we lose. We lose no matter which way you count it. Or spell it. Or sing it. Or dance it.

We can have well attended protests, beautiful and inspiring words, we hustle door to door to get out the vote. We lose. No one gets to a position to being elected without selling out, without being a corporate shill. That includes Obama, whose race occludes the fact that he is an agent of the status quo, and Clinton (both of them), who are agents of industry. They don't care about you, me, us. But this is old hat...

Let's talk about how this isn't a war to be won. Let's look at each other and be frank and honest. The war is lost. It was never a war; it was a slaughter. Any bloodshed that could have (maybe...) made a difference happened a century before we were born. Let us look at each other and admit that we are not going to change the world. Whether we are woofies or school teachers, bartenders or longshoremen. Yea, we can change a life here or there; we can work in a soup kitchen, or protest outside the SeaTac Mall (or Federal Way Commons - not ironic at all - or whatever it's called), or try to teach kids to read in our "spare" time, or we can do whatever, but what we are doing is useless. I'll spare you obnoxious metaphors about tweezers and sand. What we are doing amounts to vanity projects, to padding our social resume or appeasing our guilty consciences so we can go back to eating fast food at 3AM, smoking, porn, teen romance television, getting drunk, or whatever.

Full disclosure. More than you probably want to know (although it is a blog...), so if you don't want to go there, then click away.

Porn. Ok, so it was porn, smoking, and baseball. Now it's porn, football and eating meat. Which, after typing that out, sounds really gay...These are the concessions that I make that I am not proud of. I'll allow myself some porn erstwhile feeling guilty, not because I am watching porn, but because how the women are treated. I'm almost exhausted typing that because it's such a trope, but really, if you doubt it at all, then go to you porn and check that shit out. It's awful. Best case scenario, it's actresses pretending like they like to be raped. It's fucking awful. More than likely, it's a whole lot of women who have been assaulted, are sad, lonely, desperate, and don't even really know it. I remember reading Endgame when I was in Mexico and just wanting to hug the strippers or the girls pressing their tits into tourists faces. And like so many things, the feeling faded away with time. Now, porn.

But it's not ok. It's not ok to watch women get fucked, women who most likely have been assaulted early on (get there first with the most) and whose assault reverberates throughout their lives now reenact the violence for our carnal pleasure. Everytime. Every single fucking time I look at porn, whether I am out of mind (for whatever reason) or dead-to-rights sober, I think, "She's been raped." I know it in my belly. It's the same way I know it when I see it. Still, I left click until I find something that is not quite so disconcerting, take care of business as quickly as possible, then move on about my day. But, to be completely honest, I know what just happened. I know what I watched. I know what I did. It's despicable and I should be ashamed.
Lest anyone thinks that this is me being crazy about sex and all that, I have no problem with porn (eerily enough, the same way I have no problem with the death penalty) in and of itself; it's the knowledge that a fair number of the women participating are not doing so from an exhibitionist desire ("Yah, I totally want you to fuck me in the ass on camera so lonely, sad human beings can watch it on their computers late at night..." That conversation happens...), but from something far more unhealthy.*

Porn is bad. Porn is bad because of the probability or merely the possibility that these women are only doing this because they've been assaulted. Period.

Ever since reading DMFJ for the first time, I've been unable to reconcile any idea of resistance with the fact that I smoked. I was consoled by the fact that many other people who read him or felt the same way smoked as well. Janice died. That was the last night I smoked.**

I banged most of this out with ESPN on in the background. K gets whatever teen romance makes her forget her shitty day, I have baseball and football. I can do better. We can do better. Nate once challenged me to stop watching, listening to, and reading sports. In return, he would give up meat (except at the mom's, which is fair to middlin).*** I failed long before I had a chance to catch up to see where he was at. Progress not perfection, I suppose.

Here is what we do. We are all very busy folks. This makes dinners difficult. So we rally when we can. We get together, we stay in touch, we stay close. When we get together for dinners and drinks, we savor it and appreciate it. And.

And.

We make dates. Ya, let's have dinner and rally the troops. Let's get greased and talk politics. Let's scare our more timid friends and inspire those that are ready (it's happened already...). Let's also go shoot guns, take gun safety courses, and learn how to clean and maintain firearms. Let's go fishing. Clean and gut fish. Let's garden. Then we can have real dinner parties, the way it really should happen. Harvest celebration. Let's talk first aid, preservation techniques (see gardening). Let's have pickle and jam parties. Let's have stitch and bitch, all genders welcome. Let's talk self-defense. What do we do? Let's stockpile food and each summer, if the worst hasn't happened, tap into it for our camping. Then build it back up each year. Let's be creative about this. What's the worst that can happen? And in the interim, we can work to make our community better, our world better. Hell, we can and should challenge each other continually. We can be better than we are in virtually every imaginable way.

And in the meantime, if there's any question of what we can or should do, I would say rally around the family...




*This most definitely is not the word I want, but I'm going with it for the sake of expediency.

**On an edit of the last paragraph, I'd left a sentence that I'd thought read, "And I hope I'll never do it again." I read it multiple times and I had a subsequent paragraph that mas o menos responded to the idea of hope. Well, the actual sentence was lacking the never. It took multiple passes for me to notice. While sometimes a cigar is just a cigar, sometimes it's a cigarette haunting you.

***Give me the opportunity again. I'll both go vegan and throw down with the sports abstinence. If you got it in you...

tentwentytwo south

As a few you know, I've been working sometime on a new bar. It's been part political wrangling, part salesmanship, and frankly, a good portion of luck (of course, I assert that you mas o menos make your own luck...). I've had and continue to have a crisis of conscience about running/owning a bar. My thinking is this: bars/pubs/lounges are good for communities when they promote people coming together, talking, and enjoying each other's company. When the bar promotes getting drunk or watching television or fucking in the bathroom, it's not good for the community; which is to say that one can do any of the above things and have a great night, but if it's the establishment's goal that the patrons do them, then something is wrong. What's happened is that I have the opportunity to build an establishment in my neighborhood that will be here when I'm gone, that can be a fixture, a place where people come together and enjoy and imbibe.

The quick and dirty on the background is that I worked for Laura at The Monsoon Room for a long time. I ended up managing, which is when I started to become the face of the place. Almost a year in, Laura made it mandatory that I go to a group therapy session with her. It was everything that I hate about crystal-sucking, dream-catching nonsense. I processed for a day, then wrote a resignation letter where I stepped down as manager, but I stayed on as lead bartender. Things continued to be weird until Laura hired the wife of the man who assaulted K. I asked her not to only because I didn't want him around the bar. She refused stating that it was business. I quit that night.

While I managed I worked mas o menos 60 hours a week. Part of the reason that I did this was that Laura covered for me while I went on three (four?) tours, two of them as long as six weeks. The other reason was that I felt I was gaining valuable knowledge, that if I wanted to be in this business, then this was an opportunity to learn what succeeds and what fails. I did it, I learned a lot, and when it was no longer cost effective, I walked away.

I should describe my time there to put this in context. The quick and dirty is that I made more money then I ever have. I was tipped in drugs and girls offered to blow me in the bathroom. I know it sounds melodramatic, but I felt like a rock star. It was ridiculous, but I got caught up in it. I drank for virtually free, I made a lot of money, and people treated me, well, let's say strangely because I was the bartender.

After I left I was angry with Laura for what I perceived to be her throwing me under the bus. I felt like she wanted me out, but she was too much of a coward. Looking back on it, that was probably the case. The woman she hired that led to me leaving quickly washed out like most of her hires. Maybe she wanted me out because I was becoming identified too much with her business (she didn't bartend at all), or maybe because she didn't like me (I think she tried, but we never really clicked - moreover, I think that we never actually liked each other), or maybe it was ultimately a business decision and nothing more. What matters is that I was gone and I wanted to see her fail. I kept an eye on her business, I watched what she did and how business increased and decreased until a year later I was working elsewhere and thinking about getting out entirely (grad school, teaching, farming, et al) when I received a phone call from a friend asking me if I would run the place if she lost it. Then another person asked me. Then another. Here's how it happened (I know I shouldn't air other's laundry, but I feel that this ties into my story as well, so here we go...):

Laura replaced me with a nice guy who had never before worked in the industry (see and beverage, hospitality). If I recall correctly, he was driving a forklift at the time. He does a good job all things considered, but the place begins to spiral out of control. For most of this time (and when I was running the show), Laura refused to bartend, to work in her own bar, despite the fact that labor was killing us. Eventually she did go back to work, but the damage done. It all came to a head when the guy who replaced me was caught serving minors. The LCB pulled the bar's records, found them to be not in order, and promptly shut it down. While this will sound like merely a clerical oversight, it is indicative of a systemic problem with how that business was run. Laura broke ties with her original business partner three or four months after opening. She then changed the name of the LLC that owned the bar. A year or so later she went fishing for another investor (her original business partner financed the entire bar), which is where my friend came in. I drank the Kool-Aid and now he's out roughly 40,000. In the process of all of these wheelings and dealings, she never transferred the liquor license over to the new LLC. We had stayed of the LCB's radar up until that point, and I honestly think it would've been a clerical/admin thing had they not been caught serving minors. It didn't matter in the end, they shut her down. Without a source of income, she eventually (I think she might always have been...) was behind in rent. It so turns out that her landlord(s) are my current boss(es). They asked me if they kicked her out if I would go in and make a craft cocktail bar. I agreed and they gave her a pay or vacate; she didn't pay and signed over the entire bar for back rent. Now, maybe my current boss(es) would've done it anyway, but I suspect that knowing they had someone to turn around the space fast influenced their finally getting tough with her.

Alors, here I am. The point of this really, really long preamble is that I am going to document the experience of opening a bar. I have the skeleton in place and she walked away from virtually everything, so I don't need to buy a lot of bar tools. What I have to do is some renovating so it doesn't look like the same space and I need to write a menu, hire a staff, and make it run. This is what I'm going to document here.